Microsoft Still Hopes You’ll Buy A Surface RT, Launches New “Surface Vs. iPad” Ad

TechCrunch

Sometimes it feels like Microsoft just can’t help itself. After yesterday’s disastrous earnings report was made even worse because Microsoft had to reveal how badly the Surface RT had been selling, the company today released a new “Surface RT vs. iPad” ad that touts the tablet’s detachable keyboard, a USB plug and low price (which is only low if you don’t buy the detachable keyboard, of course). In this new installment, poor Siri also has to learn that the iPad doesn’t have a kickstand. Maybe Microsoft is just trying to sell the last few Surface RTs that are still in stock, but launching a new ad for the RT today just seems like very bad timing.

Microsoft notes in the ad that the iPad doesn’t have all of the accessories and bells and whistles that the Surface RT offers. But the problem is that consumers didn’t miss those. People…

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